B & W Handelsgesellschaft mbH is a German company based in Bischofswerda (Saxony) that has been helping people across Europe choose reliable equipment for over 20 years.
With us, shopping is easier, the selection is clearer, and the service is truly attentive.-
Our History
The company was founded in 2004 with a single goal: to make high-quality appliances accessible to everyone. Starting with a small warehouse, we have grown into a modern retailer that brings together:
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Over 1,000 product items
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Delivery to 86 countries worldwide
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More than 1.5 million satisfied customers
Today, we work with the world’s leading manufacturers and offer both major home appliances and small devices that make life more convenient.
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Home appliances—from refrigerators and washing machines to robot vacuums
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Next-business-day delivery throughout Europe
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24/7 technical support
Our products undergo a rigorous selection process: we choose only those solutions that meet the quality and energy efficiency standards adopted in Europe.
Our Values
We operate according to simple but important principles
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Quality and Reliability
Everything we sell has been proven to work and has been tested by our experts
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Fair prices
Direct deliveries without middlemen
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Environmental responsibility
We offer repair and maintenance services to extend the lifespan of your equipment
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Customer focus
Personalized guidance and support at every stage of the buying process
Geography and scope
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86 countries — the geographic scope of our deliveries
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1.5+ million customers
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Over 100 employees on the team
Our central warehouse in Germany ensures fast and reliable delivery. Our 4.7/5 rating on Trusted Shops isn’t just a number — it’s proof that we do everything we can to live up to our customers’ trust.
Behind every order is a team of more than 100 specialists
From managers and logistics specialists to technical experts. We believe that a modern electronics store is not just about the products, but also about the people who help you make the right choice.
Ready to make your life easier?
Choose appliances that meet your expectations and quality standards. B & W Handelsgesellschaft mbH—shopping without compromise.
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